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Is Your Email HIPAA Compliant?

Is Your Email HIPAA Compliant?

I won’t keep you in suspense. A free gmail email address is NOT HIPAA compliant.  “But I don’t send patient information via email, ever.” That’s a good start, and you should never send any protected health information (PHI) via unencrypted email (that is definitely a...
FAQ: How Should I Track Where Patients are Coming From?

FAQ: How Should I Track Where Patients are Coming From?

When I ask the question, “Tell me the top 5 ways you get a customer through your door? If just once, someone would be honest with me and say out loud, “I have no idea where my customers are coming from” I’d probably keel over on the spot.”  Invariably the answers I...
FAQ: How Should I Deal with Negative Online Reviews?

FAQ: How Should I Deal with Negative Online Reviews?

Every day more and more people are turning to the internet for just about everything from buying a home to choosing their healthcare providers.  The good news is that your customers are telling people about their experiences with your business via online reviews. ...
FAQ: What kind of ROI should I expect from my website?

FAQ: What kind of ROI should I expect from my website?

For a great deal of your website, much like public relations (PR), the return on investment (ROI) is not easily quantified. Metrics do exist, but without context and tracking, they can be difficult to quantify into ROI. Your website should tell a story, lots of...