Blog

Inbound Marketing: What is it and how can it work for your practice?

Inbound Marketing: What is it and how can it work for your practice?

Inbound marketing? Outbound marketing? Content marketing? When it comes to digital marketing, there is no shortage of confusing terms. The number of buzzwords and acronyms alone are enough to make any business owner’s head spin.  Are you leveraging your SEO alongside...

MedTech, Audiology and Digital Marketing

MedTech, Audiology and Digital Marketing

Audiologists and hearing healthcare providers supply technologically advanced medical devices designed to improve the quality of life of individuals who have a hearing loss.  Historically, the hearing healthcare industry has similarities to other industries, for...

What is Engagement and Why Does it Matter?

What is Engagement and Why Does it Matter?

Technology has changed our lives, and we have become dependent on digital engagement. Digital engagement is the act of engaging people throughout their journey with a company or organization.   Tim Lloyd from The Digital Engagement Guide defines engagement as,  ...

What is Your Marketing Message?

What is Your Marketing Message?

To put it more succinctly, What are you selling? If you own a hearing healthcare practice and you answered, “hearing aids” then you answered incorrectly.  Marketing and advertising are rarely designed to sell an actual product.   It doesn't matter if it’s a healthcare...

Get in Touch

Let's make something incredible together.

9 + 11 =

Get in Touch

Let's make something incredible together.

8 + 2 =